Monitoring and evaluating the effectiveness of programs and projects are considered essential management tools. The results are used to guide the developed work and improve the actions carried out, in addition to offering subsidies for decision-making and the understanding of the success factors of the projects.
As for the monitoring of projects, the restriction of movement and agglomeration of people, resulting from the coronavirus (Covid-19) pandemic, made face-to-face monitoring visits unfeasible in 2021. However, the popularization of video calls and virtual meetings has made it possible for BB Foundation to monitor the execution of projects remotely since 2020, adding greater security and agility to this process.
In 2021, BB Foundation carried out remote monitoring and selected a sample of 55 projects for virtual monitoring, 14 more than in 2020. In addition to identifying the stage of development of the project and the eventual need for adjustments, it also evaluated issues such as the participation and engagement of young people and women, the acquisition of knowledge and the development of skills, the fulfillment of aspects related to human rights and formation of partnerships for the development of the project and/or attendance of its participating public.
The evaluation process of BB Foundation's programs and projects is guided by guidelines and assumptions that consider bibliographic references, benchmarking and experience in the third sector, acquired over its 36 years of existence.
BB Foundation carries out comparative assessments of “milestones” in order to measure the effectiveness of its social programs and projects. Zero Milestone (0M) assessment comprises the collection of data before the start or in an incipient stage of project execution. The “n” (Mn) milestone assessments are those subsequent to the zero milestone, carried out with the same audience as the initial survey and aim to measure the evolution of result indicators by comparing the data collected. The final milestone assessment is carried out within 12 months after the projects close.
Despite the challenges imposed by the pandemic caused by Covid-19, BB Foundation continued the process of evaluating programs and projects, having the generation of work and income as the main axis. We carry out remote assessments effectively and with standardized methodology, using digital tools to apply research and to contact project participants.
The sample of projects that participate in the evaluation process is defined according to the portfolio of Structured Programs in force at BB Foundation, according to the established parameters.
The project, which was carried out from November/2018 to May/2021, comes from the strategic partnership between BB Foundation and Instituto Votorantim. With a total social investment of BRL 1.1 million (USD 235 thousand), it aimed to contribute to improving the quality of life of families in Serra do Inácio in the rural community of the municipality of Curral Novo-PI, through the reapplication of social technologies structured to improve the water issue, sanitary conditions and food & nutritional security for 109 family farmers in that region.
The predominant profile of the direct participants assisted by the action is defined as women, married, with elementary education (initial grades), living in their own home in the rural area with 3 other people, and an average family income of BRL 975,00 (USD 202,00) from agricultural production and social benefits.
Among the main results observed in the lives of families assisted by the social initiative, the following stand out:
The project also helped to sensitize other institutions and the local government to the social
vulnerability of the Serra do Inácio community.
Carried out in 2020, in partnership with the Federal Government and the Ministry of Women, Family and Human Rights - MMFDH, the initiative aimed to provide financial assistance to Long-stay Institutions for the Elderly - ILPIs in response to the emergency of public health resulting from the coronavirus (Covid-19), in order to provide better living conditions for the elderly assisted by these institutions.
BRL 160 (USD 34.07) million were invested in the purchase of food, medicines and other supplies, which benefited more than 68,000 elderly people from 2,106 ILPIs present throughout the national territory.
The evaluation process aimed to contribute to improving the humanitarian actions effectiveness, the response of organizations to disasters, and transparency during the accountability process.
The predominant profile of the participants assisted by the action is defined as women, with an average age of 75 years, single, with elementary education (initial grades) and an average income in the range between BRL 1,000 (USD 213,00) and BRL 2,000 (USD 426,00), coming from retirement. In addition to the figures previously reported, the following results of humanitarian action were observed: